Accommodation tax approved for Cariboo Chilcotin Coast

Three per cent tax to be added on May 1

A three per cent tax on accommodations, such as hotel rooms, is approved for the Cariboo Chilcotin Coast area and will take effect May 1.

It’s as a result of the Cariboo Chilcotin Coast Tourism Association’s (CCCTA) application for funds through the Municipal and Regional District Tax (MRDT) program, to support tourism recovery within the Cariboo Chilcotin Coast region.

“The CCCTA is working with the Ministry of Finance to ensure accommodation providers (excluding Quesnel and Wells) are aware of how to properly collect and remit the tax.

Wells has been collecting their own tax for several years, so they will continue to do so and work with the CCCTA on marketing initiatives.

The Quesnel Mayor and Council declined participation in the program so were not part of the application.

The additional funds will be managed by a local tourism industry marketing committee, and it is expected the MRDT, which is applicable until 2023, will stimulate injection of approximately $1 million in new marketing funds annually to drive more visitation to the region,” according to a release by the CCCTA.

The funds come as a much-needed marketing boost after the 2017 wildfires which resulted in $55 million in lost revenue to tourism-related businesses, according to the CCCTA.

“These funds along with other generous investments by our tourism industry partners will go a long way to ensuring our key markets are informed that the exceptional visitor experiences provided by our region are available for the 2018 tourism season and beyond,” says CCCTA CEO Amy Thacker.

In anticipation of the approval, the CCCTA was awarded $225,000 for the coming fiscal year (April 1) to fund marketing visitor experiences in the region.

Back in March of 2017, 75 percent of the rooms in the Cariboo Regional District had signed on and 65 per cent for the entire Cariboo Chilcotin Coast area, according to Thacker.

Len Doucette, the then manager of the Spruce Hill Resort & Spa, said he was excited about what the marketing money would be able to do when the tax was still in the proposal stage in February 2017.

“The extra three per cent is going to be going towards marketing and it will be marketing the whole area in tourism and I think that is something that is long overdue and those extra marketing dollars are definitely going to help the area as it will boost the tourism,” said Doucette

“Pretty much every jurisdiction within B.C. already has that three per cent so I don’t think it’s going to be anything that the people aren’t going to expect or be surprised to see.”

Just Posted

Future emergency preparedness key cornerstone of CRD wildfire report

Treat locals as assets, not liabilities, among recommendations

Camping gear needed for local Girl Guides

“30 little girls and young ladies anxious to explore the great outdoors”

Festival of the Arts brochure ready

Event gets underway on April 22

From the 100 Mile Free Press archives

34 Years Ago (1984): Cariboo College’s continuing education centre in 100 Mile… Continue reading

Ottawa proposes restricted pot labels, packages

Packaging will include red stop sign with marijuana leaf and ‘THC’

How to keep local news visible in your Facebook feed

Facebook has changed the news feed to emphasize personal connections. You might see less news.

Pro-Trump protest sign with F-word is OK, court rules

Judges say Ontario man can protest publicly, even using vulgar language

VIDEO: Police officer looking for distracted drivers gets hit by truck

Road safety investigator clipped by trailer while patrolling busy intersection

YVR wants you to help name three new puppies

Say hello to the Vancouver Airport’s new assistance pups

Search and Rescue en route to rescue injured snowmobiler

Two members of CCSAR have been dispatched to rescue an injured female snowmobiler in the West Chilcotin’s Itcha Ilgachuz Provincial Park.

Suspect who attacked autistic man in Ontario could be from B.C.’s south coast: police

29-year-old man was sent to hospital with serious injuries

Privacy watchdog to explore Facebook leak

Canadian expert says his analytics company helped Trump campaign capitalize on private Facebook info

Woman struck and killed by self-driving Uber vehicle

Ride-hailing company suspends all road-testing of such vehicles in U.S. and Canada

Most Read